Yoast SEO is pretty much the de facto SEO plugin for WordPress. In case you don’t know what this plugin does – it boosts the search engine rankings for your site.
However, it won’t automatically do that. You need to setup the plugin first which can take some time depending on your setup.
Luckily, Yoast gives users a walkthrough guide.
Setting up Yoast is beyond the contents of this post however I found a very useful guide which may be helpful.
Even then, many people find this plugin to be confusing and pontentially dangerous to use. It doesn’t mean Yoast SEO is a bad plugin, its just not aimed at newbies.
Yoast comes with some useful features out of the box:
- XML sitemap creation. You can also exclude/include custom taxonomies and custom post types
- Google webmaster integration. This shows up as Google search console in the Yoast sidebar menu. Basically, it displays all the crawl errors googlebot encountered while crawling your site.
- Yoast approved breadcrumb code. Useful for implementing breadcrumb code in your site.
- Google knowledge graph integration. If you complete setting up Yoast, it will add your site information with the Google knowledge graph. This will let Google show your business information when someone searches for your site on Google.